Headshot Photography, Surrey
Do you think of yourself as a brand? And if you do, how are your business values reflected in the image that you project to the outside world? Are they aligned and consistent?
Business headshots are very much centre-stage now that there are so many social media platforms out there, and as business professionals we need to ensure that we manage our profiles so that they work hard for us. This is why I recently changed my portrait to reflect the type of image which I now create for my clients.
Earlier this year, I did a headshot photography session for Sara, the founder of Bar des Arts in Guildford, and also the owner of a business training consultancy. Sara needed some new portraits for both her website and also her LinkedIn profile, and so we discussed in detail beforehand what hair and makeup style she wanted and also the type of outfits that she’d like to wear. This pre-session consultation is crucial as it prepares the client, the photographer and the makeup artist so that on the day we know exactly the type of look we want to create and don’t end up wasting valuable time.
I worked with hair and makeup artist, Marijelle Moreno, who created a lovely polished look for Sara, and two elegant hairstyles. Sara had brought along an L K Bennett dress in a very striking royal blue and also a chic black and white top which looked very professional.
I love both these looks and the colours of the dress and scarf look great. I also chose to pair some blue earrings with the black top to lift the look a little and add a discreet but essential pop of colour.
LinkedIn research shows that if a page has a profile picture, it’s seven times more likely to be viewed as a page that doesn’t have one; food for thought if you’re currently not making the most of yours. All my personal branding sessions for women include the services of a hair and makeup artist and the use of a lovely indoor location in Guildford. If you’d like to refresh your online image, then I’d love to hear from you. You can contact me on 01483 571119 or drop me a line at firstname.lastname@example.org.